Your reach shouldn't be random.
It's time to stop waiting for a broken algorithm to find your fans.
You won't get what you wish for––you'll get what you work for.
Three ways ads get you what you work for instead of what you wish for.
↓ ↓ ↓
Ads grow your
fanbase, not just streams.
Every ad dollar reaches
real potential listeners.
Ads learn, adapt &
improve over time.
↓ ↓ ↓
Your reach shouldn't be random.
It's time to stop waiting for a broken algorithm to find you your fans.
You won't get what you wish for––you'll get what you work for.
Three ways ads get you what you work for instead of what you wish for.
↓ ↓ ↓
Grow your fanbase,
not just streams.
Every dollar reaches real potential listeners.
Ads that learn, adapt
& improve over time.
↓ ↓ ↓
Your reach
shouldn't be random.
It's time to stop waiting for a broken algorithm to find your fans.
You won't get what you wish for––
you'll get what you work for.
Three ways ads get you what
you work for instead of
what you wish for.
↓ ↓ ↓
Ads grow your
fanbase, not just streams.
Every ad dollar reaches
real potential listeners.
Ads learn, adapt &
improve over time.
↓ ↓ ↓
No guesswork. No hoping.
Just real potential fans, found
through data-driven precision.
↓ ↓ ↓
We directly target real potential listeners with strategic ads on social networks like
Facebook, Instagram, TikTok & Youtube.
With every click your campaign gets smarter as we track every view and click and feed that data back to our advertising platform
This is how your campaigns get smarter––finding better fans, lowering costs, and improving results over time.
No guesswork. No hoping.
Just real potential fans, found
through data-driven precision.
↓ ↓ ↓
We directly target real potential listeners with strategic ads on social networks like Facebook, Instagram, TikTok & Youtube.
With every click your campaign gets smarter as we track every view and click and feed that data back to our advertising platform
This is how your campaigns get smarter––finding better fans, lowering costs, and improving results over time.
No guesswork. No hoping.
Just real potential fans, found through data-driven precision.
↓ ↓ ↓
We directly target real potential listeners with strategic ads on social networks like Facebook, Instagram, TikTok & Youtube.
With every click your campaign gets smarter as we track every view & click before feeding that data back to our ad platforms.
This is how your campaigns get smarter over time–finding better fans, lowering costs & improving results as they continue to run.
Learn More
↓ ↓ ↓
What to expect from
your campaigns?
Every campaign is different, but after
15 years of running these, we've learned what works.
Your results depend on:
budget, targeting
& listener engagement.
And after thousands of campaigns, one things clear:
The longer you campaign runs, the stronger they get.
learn more
↓ ↓ ↓
Average Cost
Per Result:
Typically between $0.08 and $0.85
Average Streams
Per Listener:
Typically between 2.5 or higher.
Online ads run on an auction-based system,
higher spending leads to better efficiency
& stronger results over time.
learn more
↓ ↓ ↓
What to expect from your campaigns?
Every campaign is different, but after 15 years of running these, we've learned what works.
Your results depend on:
budget, targeting
& listener engagement.
And after thousands of campaigns, one things clear:
The longer you campaign runs, the stronger they get.
learn more
↓ ↓ ↓
Average Cost
Per Result:
Typically between $0.08 and $0.85
Average Streams
Per Listener:
Typically 2.5 or higher.
Online ads run on an auction-based system,
higher spending leads to better efficiency
& stronger results over time.
↓ ↓ ↓
What to expect from your campaigns?
Every campaign is different,
but after 15 years of running these, we've learned
what works.
Your results depend on:
budget, targeting
& listener engagement.
After thousands of
campaigns, one things clear:
The longer you campaign runs, the stronger they get.
learn more
↓ ↓ ↓
Average Cost
Per Result:
Typically between $0.08 and $0.85
Average Streams
Per Listener:
Typically 2.5 or higher.
Online ads run on an auction-based system, higher spending leads to better efficiency &
stronger results over time.
Learn More
↓ ↓ ↓
When it comes to ad campaigns? Yes, every time.
Some artists only promote their songs for a
week or two & wonder why nothing sticks.
But that's not how hits are made.
Big Artists Push Songs for Months–Here's Why:
The biggest songs in the world didn't explode overnight––they took time.
Major artists don't stop after a month. The longer a song gets promoted,
the more fans it finds, and the stronger the song sticks.
We've studied how artists build audiences & take songs to #1 for years.
A clear pattern emerges time after time.
See for yourself:
↓ ↓ ↓
Glass Animals
"Heat Waves"
(released in 2020→Billboard #1 in 2022)
A slow-burning release turned into record-breaking hit after months of consistent promotion.
Chappel Roan
"Pink Pony Club"
(released in 2020→Billboard #1 in 2025)
It took three years to go viral––all because the artist stuck with the song & stayed consistent over time.
JVKE
"This is What Falling In Love Feels Like"
(released in 2021→Platinum in 2024)
This song never charted–but it didn't have to. JVKE stayed persistent and paved the way for it's own platinum success three years later.
Great results compound over time:
↓ ↓ ↓
Your ads reach new listeners & start learning who’s interested. Then this data goes to work helping to refine targeting for better results.
As engagement increases, Spotify's algorithm kicks in. Radio & Discover Weekly begin recommending your song to new relevant listeners.
Your song is now in Spotify's data loop, gaining passive streams even after ad spends slows down your momentum keeps building.
learn more
↓ ↓ ↓
When it comes to ad campaigns? Yes, every time.
Some artists only promote their songs for
a week or two & wonder why nothing sticks.
But that's not how hits are made.
Big Artists Push Songs
for Months–Here's Why:
The biggest songs in the world didn't explode overnight––they took time. Major artists don't stop after a month.
The longer a song gets promoted, the more fans it finds
& the stronger the song sticks.
We've studied how artists build audiences
& take songs to #1 for years.
A clear pattern emerges time after time.
See for yourself:
↓ ↓ ↓
Glass Animals
"Heat Waves"
(Released in 2020→Billboard #1 in 2022)
A slow-burning release turned into record-breaking hit after months of consistent promotion.
Chappel Roan
"Pink Pony Club"
(Released in 2020→Billboard #1 in 2025)
It took three years to go viral––all because the artist stuck with the song & stayed consistent over time.
JVKE
"This is What Falling
In Love Feels Like"
(Released in 2021→Platinum in 2024)
This song never charted–but it didn't have to. JVKE stayed persistent and paved the way for it's own platinum success three years later.
Great results
compound over time:
↓ ↓ ↓
Your ads reach new listeners & start learning who’s interested. Then this data goes to work helping to refine targeting for better results.
As engagement increases, Spotify's algorithm kicks in. Radio & Discover Weekly begin recommending your song to new relevant listeners.
Your song is now in Spotify's data loop, which gains passive streams even after ad spends slows down your momentum keeps building.
↓ ↓ ↓
When it comes to ad campaigns? Yes, every time.
Some artists only promote their songs for a week or two
& wonder why nothing sticks.
But that's not how
hits are made.
Big Artists Push Songs for Months–Here's Why:
The biggest songs in the world didn't explode overnight––they took time. Major artists don't stop after a month. The longer a song gets promoted, the more
fans it finds & the stronger
the song sticks.
We've studied how artists build audiences & take songs
to #1 for years.
A clear pattern emerges time after time.
See for yourself:
↓ ↓ ↓
Glass Animals
"Heat Waves"
(Released in 2020→Billboard #1 in 2022)
A slow-burning release turned into a
record-breaking hit after months
of consistent promotion.
↓ ↓ ↓
Chappel Roan
"Pink Pony Club"
(Released in 2020→Billboard #1 in 2025)
It took three years to go viral––all
because the artist stuck with
the song & stayed consistent over time.
↓ ↓ ↓
JVKE
"This is What Falling
In Love Feels Like"
(Released in 2021→Platinum in 2024)
This song never charted–but it didn't
have to. JVKE stayed persistent & paved
the way for it's own platinum
success three years later.
↓ ↓ ↓
Great results
compound over time:
↓ ↓ ↓
Your ads reach new listeners & start learning who’s interested. Then this data goes to work helping to refine targeting for better results.
As engagement increases, Spotify's algorithm kicks in. Radio & Discover Weekly begin recommending your song to new relevant listeners.
Your song is now in Spotify's data loop, gaining passive streams even after ad spends slows down your momentum keeps building.
Learn More
↓ ↓ ↓
Gatekeepers want control. We're here to give it back to you.
↓ ↓ ↓
Your data,
Your Power
Your fans, your data, your power. We run ads inside your ad account––so you keep every insight, every pixel, every fan connection. No shady behind the scenes tactics or lame excuses. You see in real-time what we're doing, how we're doing it, and how your money is being spent.
Less waste,
more results.
Most marketing agencies overcomplicate things––huge funnels, endless reports & strategies that burn cash without real results. We keep it simple. Every dollar goes towards real engagement & real long-term growth. No vanity metrics, no pointless views & clicks.
Your music,
Your message.
Your career shouldn't be shaped by a broken algorithm. Ads set you free from the constant grind of content creation letting you focus on the music, not chasing trends. Skip of posting every single day, let your ads go to work in the background, never skipping a beat.
No matter how precise our targeting is, ads only open the door—they don’t make people walk through it. It’s the song and the visuals that make fans stop & listen.
We don’t run ads on music we don’t believe in.
Content is always going to be king.
learn more
↓ ↓ ↓
Gatekeepers want control.
We're here to give it back to you.
↓ ↓ ↓
Your data,
Your Power
Your fans, your data, your power. We run ads inside your ad account––so you keep every insight, every pixel, every fan connection. No shady behind the scenes tactics or lame excuses. You see in real-time what we're doing, how we're doing it, and how your money is being spent.
Less waste,
more results.
Most marketing agencies overcomplicate things––huge funnels, endless reports & strategies that burn cash without real results. We keep it simple. Every dollar goes towards real engagement & real long-term growth. No vanity metrics, no pointless views & clicks.
Your music,
Your message.
Your career shouldn't be shaped by a broken algorithm. Ads set you free from the constant grind of content creation letting you focus on the music, not chasing trends. Skip of posting every single day, let your ads go to work in the background, never skipping a beat.
↓ ↓ ↓
No matter how precise our targeting is, ads only open the door—they don’t make people walk through it.
It’s the song and the visuals that make fans stop, listen, and care. We don’t run ads on music we don’t believe in.
↓ ↓ ↓
Content is always
going to be king.
↓ ↓ ↓
Gatekeepers want control.
We're here to give
it back to you.
↓ ↓ ↓
Your data,
Your Power
Your fans, your data, your power.
We run ads inside your ad account––so you keep every insight, every pixel, every fan connection. No shady behind the scenes tactics or lame excuses. You see in real-time what we're doing, how we're doing it, and how your money is being spent.
↓ ↓ ↓
Less waste,
more results.
Most marketing agencies overcomplicate things––huge funnels, endless reports
& strategies that burn cash
without real results.
We keep it simple. Every dollar goes towards real engagement
& real long-term growth.
No vanity metrics,
no pointless views & clicks.
↓ ↓ ↓
Your music,
Your message.
Your career shouldn't be
shaped by a broken algorithm.
Ads set you free from the
constant grind of content
creation, letting you focus on
the music, not chasing trends.
Skip of posting every single day,
let your ads go to work in the
background, never
skipping a beat.
↓ ↓ ↓
No matter how precise our targeting is, ads only open the door—they don’t make people walk through it.
It’s the song and the visuals that make fans stop & listen.
We don’t run ads on music we don’t believe in.
↓ ↓ ↓
Content is always
going to be king.
Learn More
↓ ↓ ↓
What to expect when getting started with us.
↓ ↓ ↓
Step One:
We start with a strategy call.
(Right away) we map our your goals, audience & ad strategy.
This isn't a one-size-fits-all approach.
We get clear on who your ideal fans are & what's needed to reach them.
We also figure out what we need to create to get your music
in front of them so everyone is clear and ready to roll.
Step two:
We get ready to run.
(After our call) you onboard us into your system––giving
us access to the accounts, audiences, and assets we need.
Then we set everything up inside your ad account.
No music video? No problem.
We create & test ad creatives that convert––even if all you have is the song.
If all you have is album art, we can make it work–but
video content converts better & makes scaling easier.
Step three:
We launch & learn.
(First month) we run targeted ads designed to drive engaged listeners––not just empty clicks.
We optimize every campaign for real fans who save, follow & come back to your catalog.
We use pixel & CAPI tracking to measure what's working,
refining as we go to keep costs down & results strong.
This isn't a guessing game––it's a tested system built
on years of experience & millions of data points.
Step four:
We scale what works.
(Ongoing) your campaign doesn't just run––it evolves.
We analyze engagement, refine targeting & adjust
creative to lower costs & boost results over time.
As your saves & streams grow, Spotify picks up the
signals–unlocking more organic reach & passive growth.
The longer we run ads, the smarter & more cost–efficient they become.
↓ ↓ ↓
learn more
↓ ↓ ↓
What to expect when getting started with us.
↓ ↓ ↓
Step One:
We start with a strategy call.
(Right away) we map our your goals, audience & ad strategy.
This isn't a one-size-fits-all approach. We get clear on who your ideal fans are & what's needed to reach them.
We also figure out what we need to create to get your music in front of them so everyone is clear and ready to roll.
Step two:
We get ready to run.
(After our call) you onboard us into your system––giving us access to the accounts, audiences, and assets we need.
Then we set everything up inside your ad account.
No music video? No problem.
We create & test ad creatives that convert–even if all
you have is the song.
If all you have is album art, we can make it work–but video content converts better & makes scaling easier.
Step three:
We launch & learn.
(First month) we run targeted ads designed to drive engaged listeners––not just empty clicks.
We optimize every campaign for real fans who save, follow & come back to your catalog.
We use pixel & CAPI tracking to measure what's working, refining as we go to keep costs down & results strong.
This isn't a guessing game–it's a tested system built on years of experience & millions of data points.
Step four:
We scale what works.
(Ongoing) your campaign doesn't just run––it evolves. We analyze engagement, refine targeting & adjust creative to lower costs & boost results over time.
As your saves & streams grow, Spotify picks up the signals–
unlocking more organic reach & passive growth.
The longer we run ads, the smarter &
more cost–efficient they become.
What to expect when
getting started with us.
↓ ↓ ↓
Step One:
We start with
a strategy call.
(Right away) we map out your goals, audience
& ad campaign strategy.
This isn't a one-size-fits-all approach. We get clear on who your ideal fans are
& what's needed
to reach them.
We also figure out what we need to create to get your
music in front of them so
everyone is clear
& ready to roll.
↓ ↓ ↓
Step two:
We get ready to run.
(After our call) you onboard us into your system––giving us access to the
accounts, audiences
& assets we need.
Then we set everything up inside your ad account.
No music video?
No problem.
We create & test ad creatives that convert––even if all
you have is the song.
If all you have is album art,
we can make it work–
but video content
converts better &
makes scaling easier.
↓ ↓ ↓
Step three:
We launch & learn.
(First month) we run
targeted ads designed to
drive engaged listeners–
not just empty clicks.
We optimize every campaign
for real fans who save,
follow & come back
to your catalog.
We use pixel & CAPI tracking
to measure what's working,
refining as we go to keep
costs down & results strong.
This isn't a guessing game–
it's a tested system built on
years of experience &
millions of data points.
↓ ↓ ↓
Step four:
We scale what works.
(Ongoing) your campaign doesn't just run––it evolves.
We analyze engagement,
refine targeting & adjust
creative to lower costs &
boost results over time.
As your saves & streams grow,
Spotify picks up the signals–
unlocking more organic
reach & passive growth.
The longer we run ads,
the smarter & more
cost–efficient they become.
↓ ↓ ↓
Learn More
↓ ↓ ↓
No hidden fees. No wasted budget. Just real marketing that works–whether you're
ready to go all in, or just want to test the waters, we've got a path for you.
Built for independent artists reaty to grow their fanbase with always-on marketing.
(Management + Ad Spend)
Management: $850/mo
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $450 to $4,999 mo
Paid directly to the advertising platform. Minimum ad spend is $15 per day (about $450 per month). You control your budget, up to $5,000 per month.
Built for labels looking for a custom strategy to support multiple artists & releases at the same time.
(Management + Ad Spend)
Management: 30% of Ad Spend
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $5,000+ mo
Paid directly to the advertising platform. You control your budget, up to $5,000 per month.
Built for artists who want to test the waters before diving in.
This is a one-time, two-week campaign designed to show you
how effective always-on marketing can be.
(Management + Ad Spend)
Management: $600/mo
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $300
Paid directly to the advertising platform. We'll guide you through the process to make sure everything is set up properly & running efficiently.
What you get:
A full two-week trial campaign, build the same way we build our longer-term campaigns.
You'll get real listener data & insights inside your ad account in a low-risk way to see
if this strategy works for you.
⚠️ One-Time Offer ⚠️
This trial campaign is available once per client.
After that, you'll need to move into an ongoing campaign to continue growing.
We only take on a limited number of trial campaigns per month.
Availability is first come, first served & you may be added to a waitlist if spots fill up.
Some restrictions may apply.
Still Have Questions?
See our FAQ
↓ ↓ ↓
No hidden fees. No wasted budget. Just real marketing that works–whether you're
ready to go all in, or just want to test the waters, we've got a path for you.
Built for independent artists reaty to grow their fanbase with always-on marketing.
(Management + Ad Spend)
Management: $850/mo
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $450 to $4,999 mo
Paid directly to the advertising platform. Minimum ad spend is $15 per day (about $450 per month). You control your budget, up to $5,000 per month.
Built for labels looking for a custom strategy to support multiple artists & releases.
(Management + Ad Spend)
Management: 30% of Ad Spend
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $5,000+ mo
Paid directly to the advertising platform. You control your budget, up to $5,000 per month.
Built for artists who want to test the waters before diving in.
This is a one-time, two-week campaign designed to show you
how effective always-on marketing can be.
(Management + Ad Spend)
Management: $600/mo
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $300
Paid directly to the advertising platform.
We'll guide you through the process to make sure
everything is set up properly & running efficiently.
What you get:
A full two-week trial campaign, build the same way
we build our longer-term campaigns. You'll get real listener
data & insights inside your ad account in a low-risk way
to see if this strategy works for you.
⚠️ One-Time Offer ⚠️
This trial campaign is available once per client.
After that, you'll need to move into an ongoing
campaign to continue growing.
We only take on a limited number of trial campaigns per month.
Availability is first come, first served & you may be added
to a waitlist if spots fill up.
Some restrictions may apply.
No hidden fees.
No wasted budget.
Just real marketing that works–whether you're ready to go all in,
or just want to test the waters,
we've got a path for you.
See Pricing
↓ ↓ ↓
Built for independent artists ready to grow their fanbase with
always-on marketing.
(Management + Ad Spend)
Management: $850/mo
This covers campaign setup,
targeting, optimization & reporting.
Ad Spend: $450 to $4,999 mo
Paid directly to the advertising platform. Minimum ad spend is $15 per day
(about $450 per month). You control
your budget, up to $5,000 per month.
Built for labels looking for a custom strategy to support multiple artists
& releases at the same time.
(Management + Ad Spend)
Management: 30% of Ad Spend
This covers campaign setup,
targeting, optimization & reporting.
Ad Spend: $5,000+ mo
Paid directly to the advertising platform. You control your budget,
up to $5,000 per month.
Still Not Sure?
↓ ↓ ↓
Built for those who want to test the waters before diving in.
This is a one-time, two-week campaign designed to show you how effective always-on marketing can be.
(Management + Ad Spend)
Management: $600/mo
This covers campaign setup, targeting, optimization & reporting.
Ad Spend: $300
Paid directly to the advertising
platform. We'll guide you through
the process to make sure everything is set up properly &
running efficiently.
What you get:
A full two-week trial campaign, build
the same way we build our longer-
term campaigns. You'll get real
listener data & insights inside your
ad account in a low-risk way to see
if this strategy works for you.
⚠️ One-Time Offer ⚠️
This trial campaign is
available once per client.
After that, you'll need to move
into an ongoing campaign
to continue growing.
We only take on a limited number
of trial campaigns per month.
Availability is first come, first
served & you may be added to
a waitlist if spots fill up.
Some restrictions may apply.
Still Have Questions?
See our FAQ
↓ ↓ ↓
Frequently Asked Questions
We're sure you've got questions. Here are a few of the most common ones we get asked.
If your question isn't here, be sure to check out our complete Ad Buying FAQ page here.
A fair question–but there's no straight answer.
We can't force anyone to listen to your music.
Ads create opportunities, not guaranteed streams.
The number of streams you get depends on your budget, targeting,
and–most importantly how strong your song and visuals are.
If someone tells you exactly how many streams you'll get, be wary.
That usually means they're using black-hat tactics that generate
the appearance of results without helping your music career.
In fact, black hat tactics only end up hurting you as they often violate
Terms of Service while also not getting your music into actual peoples ears.
What we do know is that every stream we drive feeds real listener data into
Spotify's algorithm. Even listeners who skip before the 30-second mark still
provide actionable & valuable insights. These aren't empty vanity plays–they
help Spotify better understand who your audience is (and is not) so it can
recommend your music to the exact right people.
Bottom line: Ads aren't a silver bullet.
They create opportunities–and great songs get great results.
You'll see streams start coming in as soon as your ads go live–but the
real magic happens when campaigns have time to build momentum.
Here's how it works:
Week 1: Ads start bringing listeners & platforms
(Meta, TikTok, YouTube) begin learning who's engaging most.
Month 1: Your campaign gets smarter.
As more people interact with your song, platforms refine targeting
& Spotify starts recognizing listener behavior.
Months 2 & 3: Ads get more efficient.
Your cost per listener drops, Spotify recommends your songs more
& you start seeing organic growth alongside your paid campaigns.
A lot of artists think about ads in short bursts–promoting
a single release, then stopping. But the best results come
when ads stay on year–round. You can switch out songs as
you release new music, turning your ad campaigns
into a constant fan-building machine instead of a one-off promo.
Can you run ads for just a few weeks? Sure.
Our two-week trial is designed to help you test the waters.
But if you want to build a realaudience & lower your costs over time,
longer campaigns perform the best.
Bottom line: "99% of success is consistently doing the most
obvious thing for an uncommonly long period of time."
(Shane Parrish)
The longer your ads run, the more data they collect,
the smarter your targeting gets & the more Ad platforms
& Spotify puts your music in front of the right people.
To run an ad campaign you'll need:
A song on Spotify.
Access to Spotify for Artists
A profile for your music on the platform we're running your campaigns on.
Access to the platforms business suite (Meta Business Suite, Google Ads,
or TikTok Business Suite) with a pre-existing dataset (pixel) or the platform equivalent.
Missing something?
No worries–we can help.
Our goal is get everything set up inside your own account
so you retain control over your data, results & long-term strategy.
⚡ Need us to set up business profiles or tracking pixels? ⚡
We offer a one-time setup service for $249, ensuring everything
is optimized before launching your first campaign.
No, we do not offer refunds.
Here's why:
You're paying for our labor, expertise & strategic execution–not guaranteed results.
Marketing is an investment, not a magic lamp. Ads create opportunity, not guarantees.
Ad spend is paid directly to the ad platform (Meta, TikTok, YouTube)
& is non-refundable per their terms and conditions.
Our management fees cover the time and expertise we invest in setting up,
testing & optimizing your campaign. Once that work is done,
we can't undo the hours we've put in.
Not sure if ads are right for you?
Our "For the Curious" campaign lets you test the waters
before committing to a long-term strategy.
Yes, you can cancel anytime.
If you're not happy with the results, let us know to hit the brakes.
That being said, ads take time to optimize. We recommend
running ads for at least two to three months to allow data
to build, costs to drop, and results to improve.
Important: canceling a campaign doesn't mean a refund.
Our management fees are retained per our refund policy.
However, since ad spend is paid directly to the platform (Meta, TikTok, YouTube),
you won't be charged further once your ads are paused.
No–your management fee and ad spend minimum covers one platform (Meta, TikTok, or YouTube).
Each requires its own strategy, creative, testing, and optimization.
Running ads on a second platform isn't just an add-on–it's an entirely new campaign that takes just as much work to set up and manage as the first. If you want to run ads across multiple platforms, you'll need separate campaigns, separate management fees, and separate ad budgets.
We recommend starting with one platform to focus your budget effectively.
During our initial strategy call, we'll determine the best fit for your goals.
Once you're seeing strong results, we can explore expanding to additional platforms.
No problem!
There is a lot that goes into running successful ad campaign,
& we know every artist's needs are different.
Check out our Full FAQ Page for in-depth answers to more questions.
Frequently Asked Questions
We're sure you've got questions.
Here are a few of the most common ones we get asked.
If your question isn't here, be sure to check out our complete
Ad Buying FAQ page here.
A fair question–but there's no straight answer.
We can't force anyone to listen to your music.
Ads create opportunities, not guaranteed streams.
The number of streams you get depends on your budget, targeting, and–most importantly how strong your song and visuals are.
If someone tells you exactly how many streams you'll get, be wary.
That usually means they're using black-hat tactics that generate the appearance of results without helping your music career.
In fact, black hat tactics only end up hurting you as they violate Terms of Service while also not getting your music into actual peoples ears.
It's MORE work to cheat the system than it is to just work it out.
What we do know is that every stream we drive feeds real listener data into Spotify's algorithm. Even listeners who skip before the 30-second mark still provide actionable & valuable insights.
These aren't empty vanity plays–they help Spotify better understand who your audience is (and is not) so it can recommend
your music to the exact right people.
Bottom line: Ads aren't a silver bullet.
They create opportunities–and great songs get great results.
You'll see streams start coming in as soon as your ads go live–but the real magic happens when campaigns have time to build momentum.
Here's how it works:
Week 1: Ads start bringing listeners, and platforms
(Meta, TikTok, YouTube) begin learning who's engaging most.
Month 1: Your campaign gets smarter.
As more people interact with your song, platforms refine
targeting & Spotify starts recognizing listener behavior.
Months 2 & 3: Ads get more efficient.
Your cost per listener drops, Spotify recommends your songs more
& you start seeing organic growth alongside your paid campaigns.
A lot of artists think about ads in short bursts––promoting a single release, then stopping. But the best results come when ads stay on
year–round. You can switch out songs as you release new music,
turning your ad campaigns into a constant fan-building
machine instead of a one-off promo.
Can you run ads for just a few weeks? Sure.
Our two-week trial is designed to help you test the waters.
But if you want to build a real audience & lower your costs
over time, longer campaigns perform the best.
Bottom line: "99% of success is consistently doing the most obvious thing for an uncommonly long period of time."
(Shane Parrish)
The longer your ads run, the more data they collect,
the smarter your targeting gets & the more Ad platforms
& Spotify puts your music in front of the right people.
To run an ad campaign you'll need:
A song on Spotify.
Access to Spotify for Artists
A profile for your music on the platform
we're running your campaigns on.
Access to the platforms business suite
(Meta Business Suite, Google Ads, or TikTok Business Suite)
with a pre-existing dataset (pixel) or the platform equivalent.
Missing something? No worries–we can help.
Our goal is get everything set up inside your own account
so you retain control over your data, results & long-term strategy.
⚡ Need us to set up business profiles or tracking pixels? ⚡
We offer a one-time setup service for $249,
ensuring everything is optimized before
launching your first campaign.
No, we do not offer refunds.
Here's why:
You're paying for our labor, expertise &
strategic execution–not guaranteed results.
Marketing is an investment, not a magic lamp.
Ads create opportunity, not guarantees.
Ad spend is paid directly to the ad platform
(Meta, TikTok, YouTube) and is non-refundable
per their terms and conditions.
Our management fees cover the time and expertise
we invest in setting up, testing, and optimizing your campaign.
Once that work is done, we can't undo the hours we've put in.
Not sure if ads are right for you?
Our "For the Curious" campaign lets you test
the waters before committing to a long-term strategy.
Yes, you can cancel anytime.
If you're not happy with the results, let us know to hit the brakes.
That being said, ads take time to optimize.
We recommend running ads for at least two to three months
to allow data to build, costs to drop, and results to improve.
Important: canceling a campaign doesn't mean a refund.
Our management fees are retained per our refund policy. However, since ad spend is paid directly to the platform
(Meta, TikTok, YouTube), you won't be charged further
once your ads are paused.
No–your management fee and ad spend minimum
covers one platform (Meta, TikTok, or YouTube).
Each platform requires its own
strategy, creative, testing, and optimization.
Running ads on a second platform isn't just an add-on–it's
an entirely new campaign that takes just as much work to
set up and manage as the first. If you want to run ads across
multiple platforms, you'll need separate campaigns, separate
management fees, and separate ad budgets.
We recommend starting with one platform
to focus your budget effectively.
During our initial strategy call, we'll determine
the best fit for your goals. Once you're seeing
strong results, we can explore expanding
to additional platforms.
No problem!
There is a lot that goes into running successful ad campaign
& we know every artist's needs are different.
Check out our Full FAQ Page for in-depth answers to more questions.
Frequently Asked Questions
We're sure you've got questions.
Here are a few of the most common ones we get asked.
If your question isn't here,
be sure to check out our
complete Ad Buying
FAQ page here.
A fair question–but there's
no straight answer.
We can't force anyone
to listen to your music.
Ads create opportunities,
not guaranteed streams.
The number of streams you get
depends on your budget, targeting,
and–most importantly how strong
your song and visuals are.
If someone tells you exactly how
many streams you'll get, be wary.
That usually means they're using
black-hat tactics that generate the
appearance of results without helping
your music career.
In fact, black hat tactics only end up
hurting you as they often violate
Terms of Service while also not getting
your music into actual peoples ears.
What we do know is that every stream
we drive feeds real listener data into Spotify's algorithm. Even listeners
who skip before the 30-second mark
still provide actionable & valuable
insights. These aren't empty vanity
plays–they help Spotify better understand who your audience
is (and is not) so it can recommend
your music to the exact right people.
Bottom line: Ads aren't a silver bullet.
They create opportunities–and great songs get great results.
You'll see streams start coming in as soon as your ads go live–but the real magic happens when campaigns have time to build momentum.
Here's how it works:
Week 1: Ads start bringing listeners
& platforms (Meta, TikTok, YouTube)
begin learning who's engaging most.
Month 1: Your campaign gets smarter.
As more people interact with your
song, platforms refine targeting
& Spotify starts recognizing
listener behavior.
Months 2 & 3: Ads get more efficient.
Your cost per listener drops, Spotify
recommends your songs more &
you start seeing organic growth
alongside your paid campaigns.
Many artists think about ads in short
bursts––promoting a single release,
then stopping. But the best results
come when ads stay on year–round. You can switch out songs as you
release new music, turning your ad
campaigns into a constant fan-building machine instead of
a one-off promo.
Can you run ads for just a few weeks?
Sure.
Our two-week trial is designed to help
you test the waters. But if you want to
build a real audience & lower your
costs over time, longer campaigns
perform the best.
Bottom line:
"99% of success is consistently
doing the most obvious
thing for an uncommonly
long period of time."
(Shane Parrish)
The longer your ads run, the more data
they collect, the smarter your targeting
gets & the more ad platforms &
Spotify puts your music in front
of the right people.
To run an ad campaign you'll need:
A song on Spotify.
Access to Spotify for Artists
A profile for your music on the platform
we're running your campaigns on.
Access to the platforms business suite
(Meta Business Suite, Google Ads, or
TikTok Business Suite) with a pre-
existing dataset (pixel) or
the platform equivalent.
Missing something?
No worries–we can help.
Our goal is get everything set up
inside your own account so you
retain control over your data, results,
& long-term strategy.
⚡Need us to set up business⚡
⚡profiles or tracking pixels? ⚡
We offer a one-time setup service for
$249, ensuring everything is optimized
before launching your first campaign.
No, we do not offer refunds.
Here's why:
You're paying for our labor,
expertise & strategic execution–
not guaranteed results.
Marketing is an investment,
not a magic lamp. Ads create
opportunity, not guarantees.
Ad spend is paid directly to the ad platform (Meta, TikTok, YouTube)
and is non-refundable per
their terms and conditions.
Our management fees cover the
time & expertise we invest in
setting up, testing, and optimizing your
campaign. Once that work is done, we
can't undo the hours we've put in.
Not sure if ads are right for you?
Our "For the Curious" campaign lets you test the waters before committing to a long-term strategy.
Yes, you can cancel anytime.
If you're not happy with the results, let
us know to hit the brakes.
That being said, ads take time to optimize. We recommend running
ads for at least two to three months
to allow data to build, costs to drop,
and results to improve.
Important: canceling a campaign doesn't mean a refund.
Our management fees are retained per
our refund policy. However, since
ad spend is paid directly to the platform
(Meta, TikTok, YouTube), you won't be charged further once your
ads are paused.
No–your management fee and ad spend minimum covers one platform (Meta, TikTok, or YouTube).
Each platform requires its own strategy, creative, testing, and optimization.
Running ads on a second platform
isn't just an add-on–it's an entirely new
campaign that takes just as much work to set up and manage as the first. If you want to run ads across multiple
platforms, you'll need separate
campaigns, separate management fees,
and separate ad budgets.
We recommend starting with one
platform to focus your budget
effectively. During our inital strategy
call, we'll determine the best fit for your
goals. Once you're seeing strong results,
we can explore expanding
to additional platforms.
No problem!
There is a lot that goes into
running successful ad campaign
& we know every artist's
needs are different.
Check out our Full FAQ Page for in-depth answers to more questions.
